
Better Gear. Better Fit. Better Than Prime.
The Better Than Prime Sale is here. Get 20% off sitewide on premium apparel built for training, work, and everything in between. No membership required. Just gear that performs wherever the day takes you.
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Straight Fit Jeans
Our Straight Athletic Fit is our best selling pant. Born as a best-seller on Kickstarter, and proven as a hit on Shark Tank, this iconic jean brought the concept of athletic fit mainstream. But we didn't stop there, and have continually improved these jeans to make sure they're the best pants you will ever own.